Get Hooked How to Build Habit-Forming Products
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How do successful companies create products people cant put downWhy do some products capture widespread attention while others flop What makes us engage with certain products out of sheer habit Is there a pattern underlying how technologies hook usNir Eyal answers these questions (and many more) by explaining the Hook Modela four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive hook cycles, these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.Hooked is based on Eyals years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up foundernot abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.Eyal provides readers with: Practical insights to create user habits that stick. Actionable steps for building products people love. Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products. We Are Hopelessly Hooked by Jacob Weisberg The New As smoking gives us something to do with our hands when we arent using them Time gives us something to do with our minds when we arent thinking Dwight The four STEPs to customer commitment - Taylor Research The four STEPs to customer commitment We have made the case that customer loyalty doesnt (and cant) truly exist but customer commitment can and must be the Journal of Business Administration [ Beverage Sales and Distribution : How to sell your new Sales and Marketing Strategies That Boost Beverage Sales Developing a Sales and Marketing Plan that builds brand awareness and motivates consumers to purchase your What Facebook Addiction Looks Like in the Brain - Live Science For many Facebook users the urge to like a kitten video or snoop on a high-school flame is almost irresistible As it turns out this type of "Facebook addiction Facebook Addiction' Activates Same Brain Areas As Drugs Scientists continue to investigate whether or not Facebook addiction is a side effect of increased social media use With Facebook user engagement on the rise it may Nir Eyal Bestselling Author and Behavioral Designer Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFarcom about consumer psychology and behavioral design Blog - The Smart Passive Income Blog Welcome to the Smart Passive Income blog your resource for posts podcasts and tutorials about building passive revenue for your online business How to Build a Billion Dollar App: George Berkowski How to Build a Billion Dollar App and over one million other books are available for Amazon Kindle Learn more Can You Get Hooked on Over-the-Counter Sleep Aids Are over-the-counter sleep aids addictive? Consumer Reports explains what you need to know about these drugs
Get Loving Two Dragons (Awakening Cycle Part 4)
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